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amazon sales and media data analysis

Code-free, no developer integration with the Advertising API

Selling on Amazon is highly competitive. Optimizing search results, organic search results, organic ranking, conversion rates, Amazon product pages, landing pages, and product detail pages gives you an edge against similar products from competitors.

Understanding Amazon Advertising cost for ads campaigns gives the key to insights that fuel Amazon sales. Insights from your data is a critical foundation for a successful Amazon marketing strategy for both automated and manual targeting for specific products you offer.

The Amazon Advertising API delivers media-related data for Amazon Sponsored Products, Amazon Sponsored Display, and Amazon Sponsored Brands. The API provides direct access taccess unique metrics for critical campaigns, product search, product display ads, best performing products, and brand advertising data.

Get all three primary ad types included in the data feeds from the API: Sponsored Display (SD), Sponsored Brands (HSA) and Sponsored Products Ad (SP):

  • hsa_adgroups
  • hsa_campaigns
  • hsa_campaigns_placement
  • hsa_keywords
  • sp_adgroups
  • sp_asins
  • sp_campaigns
  • sp_campaigns_placement
  • sp_keywords
  • sp_keywords_query
  • sp_productads
  • sp_targets
  • sd_campaigns NEW
  • sd_adgroups NEW
  • sd_productads NEW

With Advertising data in hand you can calculate return on ad spend (ROAS), uncover the advertising cost of sales (ACOS), or optimize for Total Advertising Cost of Sale (TACOS). Develop your own Amazon product display ads best practices and insights dashboards.

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Amazon Advertising Data Feeds

"Openbridge has allowed us to unlock the potential of our data. Now that we have new and innovative ways to put our data to work, we can quickly generate customer insights across our company. Openbridge has an amazing staff and are genuinely looking to provide the best service possible to their customers. Really enjoy working with them over the last 2 years and look forward to many more!"

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PLATFORM SPOTLIGHT

Supercharge Amazon Advertising strategies with media performance data

Search on Amazon is a sales driver and data can help fuel optimization efforts.

Direct, code-free data integration with Advertising API enables high-levels of automation, which can help sellers grow their business. Leveraging the official Amazon MWS and Ads API creates increased selling efficiency, maximizes advertising investments, while reducing opertional costs.

Get the ads campaigns data you need to drive efficient growth and profitability using tools like Tableau, Microsoft Power BI, Looker, Grow, and many others.

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Amazon Advertising Strategies
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Own your data

Take control of your digital marketing data. Unlock data silos securely into your private data lake or cloud warehouse technologies

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Choose your tools

Limited by Amazon Advertising console reports? Get answers quickly using the skills you have today using preferred BI, analytics, or reporting tools

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Amazon Developer

Openbridge is an approved Amazon app developer and registered in the Amazon Marketplace Appstore

Amazon Global Marketplaces

optimize media investments for selling products

Ready-to-go, fully automated, and code-free API connectors

Are you manually downloading CSV files from the Amazon Advertising reporitng console?

You need an Amazon product search and display API integration that provides a code-free, fully automated connector for data exchange that includes listings, orders, payments, reports, and fulfillment. By using an automated connector, you can increase selling efficiency, reduce labor requirements, and improve response time to customers.

No need to hire a Amazon Advertising developer or build your own integrations. The Amazon Advertising connector delivers fully automated data integrations to private cloud warehouses or data lakes.

"Having access to data means the team can work smarter. Having end-to-end marketing and advertising campaign data in unified data lake ensures we can quickly adjust media planning and creative development based on learnings from measurement and optimization efforts."

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Amazon Advertising Global Sales

Extend your visibility for performance insights globally

Unify your global spend data

One of the best Amazon Advertising tips is for Sellers and Vendors to take advantage of global marketplaces which represent the world's largest e-commerce opportunities. The Amazon Advertising API data integration allows you to gain immediate access to your media performance data. Discover new insights about your advertising investments in each marketplace so you can optimize spend, sales, operations, and profit.

need access to Amazon MWS Seller Reporting Data?

Harnessing the Amazon MWS Reporting data API for growth and profit

Do you want to fuse advertising data with Seller Central sales, returns, fulfillment, and inventory data? Are you looking to calculate true ROAS, TACOS, or ACOS? Tap into Amazon MWS data!

Discover insights as to when customers may be more likely to purchase, optimize spend, inform inventory management decisions, target special offers, and promotions.

The Amazon MWS API connector offers a ready-to-go, automated, and code-free feeds of inventory, orders, fulfillment, returns, and 50+ other data feeds.

Go to Amazon MWS API Integration
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Advertising Ecommerce Partners

Find e-commerce agencies and consultants

Find an Amazon Advertising consulting or agency partner to accelerate marketing performance and e-commerce profitability

We know it can be tough starting, building, optimizing, and growing your e-commerce business. None of that is easy, but we’re here to connect you to a partner that can help!

Openbridge has an assembled group of talented e-commerce partners to help you find success. What do Openbridge partners do? Partners use our data pipelines to fuel strategy, analytics, and performance insights for optimizing price, promotions, advertising, product content, ratings, and reviews.

Need help defining your Amazon target market? Learn how to read amazon advertising reports or create your own? Our partners bring data to life by supercharging business intelligence, reporting, or visualization with tools like Tableau, Microsoft Power BI, Looker, Grow, and many others.

Check out the leading agencies and consultants that specialize in performance-driven Amazon digital advertising and e-commerce:

Contact us - Ecommerce partners

NO OBLIGATION, QUICK SET-UP, FREE TRIAL

Ditch the manual reporting downloads

Unlock the full potential of Amazon sales, inventory, advertising, and operations data to drive revenue and profitability. Our code-free, automated connectors help sellers grow and scale their business.


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14-day free trial • Quick setup • No credit card, no charge, no risk