amazon sales and media data analysis
Code-free, no developer integration with the Amazon Advertising API
Selling on Amazon is highly competitive. Optimizing search results, organic search results, organic ranking, conversion rates, Amazon product pages, landing pages, and product detail pages gives you an edge against similar products from competitors.
Understanding advertising cost for ad products and ad placements gives the key to insights that fuel Amazon sales. Insights from your data is a critical foundation for a successful Amazon marketing strategy for both automated and manual targeting for specific products you offer.
The Amazon Advertising API delivers media-related data for Amazon diplsay and search ads products like Sponsored Products, Amazon Sponsored Display, or Amazon Sponsored Brands. The API provides direct access to unique metrics for critical campaigns, ad placement, product search, product display ads, best-performing products, and brand advertising data.
Get all three primary ad types included in the data feeds from the API: Sponsored Display (SD), Sponsored Brands (HSA), Sponsored Video and Sponsored Products Ad (SP):
- sd_campaigns NEW
- sd_adgroups NEW
- sd_productads NEW
- hsa_campaigns_video NEW
- hsa_adgroups_video NEW
- hsa_keywords_video NEW
With Advertising data in hand you can calculate return on ad spend (ROAS), uncover the advertising cost of sales (ACOS), or optimize for Total Advertising Cost of Sale (TACOS). Develop your own Amazon product display ads best practices and insights dashboards.14 Day Free Trial
"Openbridge has allowed us to unlock the potential of our data. Now that we have new and innovative ways to put our data to work, we can quickly generate customer insights across our company. Openbridge has an amazing staff and are genuinely looking to provide the best service possible to their customers. Really enjoy working with them over the last 2 years and look forward to many more!"
Supercharge Amazon Advertising strategies with media performance data
Search on Amazon is a sales driver and data can help fuel optimization efforts.
Direct, code-free data integration with Advertising API enables high-levels of automation, which can help sellers grow their business. Leveraging the official Amazon MWS and Ads API creates increased selling efficiency, maximizes advertising investments while reducing operational costs.START FREE TRIAL
Own your data
Take control of your digital marketing data. Unlock data silos securely into your private data lake or cloud warehouse technologies
Choose your tools
Limited by AMZ Advertising console reports? Get answers quickly using the skills you have today using preferred BI, analytics, or reporting tools
Openbridge is an approved Amazon app developer and registered in the Amazon Marketplace Appstore
optimize media investments for selling products
Ready-to-go, fully automated, and code-free API connectors
Are you manually downloading CSV files from the AMZ Advertising reporitng console?
You need an Amazon product search and display API integration that provides a code-free, fully automated connector for data exchange that includes listings, orders, payments, reports, and fulfillment. Using an automated connector, you can increase selling efficiency, reduce labor requirements, and improve response time to customers.
- A code-free, automated data connector fuels sales and BI efforts in tools like Tableau, Microsoft Power BI, Looker, Amazon Quicksight, and many others.
- Get your Advertising data automatically delivered to a private data lake or cloud data warehouses like BigQuery, AWS Athena, AWS Redshift, or Redshift Spectrum, Azure data lake, and Snowflake.
No need to hire a Amazon Advertising developer or build your own integrations. The AMZ Advertising connector delivers fully-automated data integrations to private cloud warehouses or data lakes.
"Having access to data means the team can work smarter. Having end-to-end marketing and advertising campaign data in unified data lake ensures we can quickly adjust media planning and creative development based on learnings from measurement and optimization efforts."
Extend your visibility for performance insights globally
Unify your global spend data
One of the best advertising tips is for Sellers and Vendors to take advantage of global marketplaces that represent the world's largest e-commerce opportunities. The Advertising API data integration allows you to gain immediate access to your media performance data. Discover new insights about your advertising investments in each marketplace so you can optimize spend, sales, operations, and profit.
need access to Amazon MWS Seller Reporting Data?
Harnessing the Amazon MWS Reporting data API for growth and profit
Do you want to fuse advertising data with Seller Central sales, returns, fulfillment, and inventory data? Are you looking to calculate true ROAS, TACOS, or ACOS? Fuse a search term reports or advertised product report with Amazon MWS data?
Discover insights as to when customers may be more likely to purchase, optimize pay per click, inform inventory management decisions, target special offers, and promotions.
The Openbridge Amazon MWS API connector offers a ready-to-go, automated, and code-free feeds of inventory, orders, fulfillment, returns, and 50+ other data feeds.Go to Amazon MWS API Integration
Find e-commerce agencies and consultants
Find a consulting or agency partner to accelerate marketing performance and e-commerce profitability
We know it can be tough starting, building, optimizing, and growing your e-commerce business. None of that is easy, but we’re here to connect you to a partner that can help!
Openbridge has an assembled group of talented e-commerce partners to help you find success. What do Openbridge partners do? Partners use our data pipelines to fuel strategy, analytics, and performance insights for optimizing price, promotions, advertising, product content, ratings, and reviews.
Need help defining your Amazon target market? Learn how to read Amazon Advertising reports or create your own? Our partners bring data to life by supercharging business intelligence, reporting, or visualization with tools like Tableau, Microsoft Power BI, Looker, Grow, and many others.
Check out the leading agencies and consultants that specialize in performance-driven Amazon digital advertising and e-commerce:Contact us - Ecommerce partners